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Nvidia partners with Shutterstock for 3D Generative AI

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Generative AI has been making waves with its ability to create stunning images, but Nvidia is pushing the boundaries even further. Teaming up with Shutterstock, the tech giant is diving headfirst into the world of 3D model generation.

Imagine being able to create intricate 3D models with just a simple text or image prompt. That’s the vision behind this groundbreaking partnership. Shutterstock’s vast library of 3D assets, TurboSquid, is set to become a hub for AI-generated models. Designers will have the power to transform their ideas into tangible 3D objects in record time.

Nvidia’s technology allows for rapid prototyping, with initial previews generated in a matter of seconds. These previews can then be refined into high-quality 3D models complete with realistic materials. To top it off, the ability to create immersive 360-degree backgrounds adds another dimension to the creative process.

While the focus is on speed and quality, Nvidia emphasizes that the models are generated using ethically sourced data. However, as with any AI-generated content, questions about data provenance remain.

Beyond 3D Models: Expanding the Creative Possibilities

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This isn’t Nvidia’s first foray into the world of generative AI. The company has also enhanced its partnership with Getty Images to deliver faster and higher-quality image generation.

For now, Shutterstock’s 3D feature is exclusive to enterprise customers, but there’s hope for wider accessibility in the future. The potential applications of this technology are vast, from gaming and film to product design and architecture.

With the ability to generate 3D models on demand, the creative landscape is set to be transformed. Nvidia and Shutterstock’s collaboration is a significant step towards a future where imagination meets reality with unparalleled speed and efficiency.

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